Google Shopping, Meta and analytics
The catalog of your store in Ucraina is exposed as a product feed for Google Merchant Center (feed.xml), and traffic and conversions are measured with Meta Pixel and Google Analytics 4.
The feed is generated from the active products of the store: title, price, image, link and availability, in line with the catalog.
You connect it once in Google Merchant Center, after which your products can appear in Google Shopping.
Meta Pixel and Google Analytics 4 are set up from the site settings, so you can see where visitors come from and which conversions your ads generate.
Google Merchant CenterGoogle ShoppingGoogle Analytics 4Meta Pixel
Catalog import from other platforms
Coming from Shopify or WooCommerce? You import products from the CSV file the platform exports, or from a supplier XML feed, and the new store starts with its catalog ready.
The CSV import from Shopify or WooCommerce brings products with their variants, prices, images and descriptions.
You can repeat the import without duplicates: a row with the same SKU updates the existing product instead of creating a copy.
You move to 4shopy without pausing sales: the old store stays live until the new checkout is verified.
Shopify (CSV)WooCommerce (CSV)CSVXML feed
Payments, delivery, invoicing and export
You take card payments through Stripe or offline (cash on delivery, bank transfer), set your own delivery options and zones, export orders to CSV and, if you want, connect 4invoices to create invoice drafts.
Card payments go through Stripe; cash on delivery and bank transfer remain available as offline payments, even without a Stripe account.
Coupons and the VAT rate set on each product are applied directly at checkout.
The 4invoices connection is optional and explicit: you switch it on from the panel, and your orders become invoice drafts in your 4invoices account.
StripeCSV4invoices
